When it comes to reaching a wider audience, influencers, today, play a major role. More than traditional marketing methods, consumers are more likely to trust faces they see on their feed everyday. With effective methods, you can engage social media influencers into your PR Strategy and reach wider audiences, promote brand awareness and increase your…
There is no doubt about the fact that PR adds value to your brand, helps increase brand awareness and build a strong presence for you in the industry. But for a long time PR pros and experts have struggled to find a way to evaluate the success PR can bring. Measuring PR success is not…
There is a popular misconception amongst people that PR and Publicity mean the exact same thing. But, it’s important to understand the difference between both. Definition of Publicity Publicity is a way of disseminating information to the public through the media. Publicity can be in the form of news, stories, event information…
Ever since it came into being, social media has been a storytelling tool. As the digital age continues to evolve, brands have now started to implement social media into the PR plan as it helps connect with a larger audience. It is no secret that today customers are using social media more than ever…
It is not easy to run a small business. For a small scale business, you have limited time, resources and budget and you have to utilize them to make your business grow. Whatever your business is, you need to put yourself out in the market and get that desired reach. The question arises, where to…
The craftsmanship and information on taking care of correspondences between an association and open are named as Public Relation. Open connection helps in making, fabricating and guaranteeing the positive picture of the association. The primary saying of open connection is to construct intrigue and mindfulness among individuals about a specific item, individual, and business thought.…
Coronavirus, also known as COVID-19, has created genuine panic all over the globe. The virus has spread its shadow and infected over 3,00,000 people globally. More than 13,000 precious lives have been lost. People have been advised to stay home and the concept of “social distancing” is being practised. How does this affect PR and…
A reliable PR agency can make an organization scale new statures and can empower organizations to interface with accomplices, providers, clients and financial specialists that help them develop. Customarily, the B2B space was one that had the wrong spot for feelings. It was about data –information – features, benefits, prices, and comparisons. The web changed…
A PR agency with an effective campaign can have a long-lasting impact on your brand’s reputation and public image. But sometimes planning a PR campaign can be a little tricky. Here are some simple steps that will help you to create a successful Public Relations campaign like a pro. Plan Your Objectives The first step of…
Nine factors to look while determining an ideal PR Agency Are you on the verge of launching your brand or introducing a new product line and you want people to know about it then all you have to do is select an ideal PR agency that suits you Good public relations can take your company…