There is a popular misconception amongst people that PR and Publicity mean the exact same thing. But, it’s important to understand the difference between both. Definition of Publicity Publicity is a way of disseminating information to the public through the media. Publicity can be in the form of news, stories, event information…
Every business intends to expand and reach more and more customers. In order to do that, companies are finding ways to compliment their sales strategies and existing client relations. Even though business growth and marketing strategies continue to evolve, PR continues to remain one of the most crucial aspects of any strategy. Understanding what Public…
Ever since it came into being, social media has been a storytelling tool. As the digital age continues to evolve, brands have now started to implement social media into the PR plan as it helps connect with a larger audience. It is no secret that today customers are using social media more than ever…
Coronavirus, also known as COVID-19, has created genuine panic all over the globe. The virus has spread its shadow and infected over 3,00,000 people globally. More than 13,000 precious lives have been lost. People have been advised to stay home and the concept of “social distancing” is being practised. How does this affect PR and…
Public Relations has been no less influenced by war, legislative issues, innovation, and social change than some other industry. What makes it one of a kind is that it’s an excellent point where business, science, and crude human experience meet. This is frequently found in the affirmation of PR’s draw on client commitment and general…
A reliable PR agency can make an organization scale new statures and can empower organizations to interface with accomplices, providers, clients and financial specialists that help them develop. Customarily, the B2B space was one that had the wrong spot for feelings. It was about data –information – features, benefits, prices, and comparisons. The web changed…
A PR agency with an effective campaign can have a long-lasting impact on your brand’s reputation and public image. But sometimes planning a PR campaign can be a little tricky. Here are some simple steps that will help you to create a successful Public Relations campaign like a pro. Plan Your Objectives The first step of…
Nine factors to look while determining an ideal PR Agency Are you on the verge of launching your brand or introducing a new product line and you want people to know about it then all you have to do is select an ideal PR agency that suits you Good public relations can take your company…
Latest trends driving the PR Agencies 2019 Change is the law of nature, so are Public Relations trends. PR is an industry which cannot stay monotonous. As current news is the soul of the newspaper, so are PR trends. Ongoing and quirky trends help to keep any PR agencies in Delhi to run smoothly and…